Presentation
Your home is probably your most valuable asset. We never lose sight of this fact and treat the presentation of your home accordingly. Having spent a lot of time reviewing how agents present their properties, we have been amazed at the “It’ll do” approach that some agents take.
If you were selling a £40 watch on eBay, you would take the time to make sure that it was presented well in order that it attracted appropriate levels of interest. We take the same view about selling your home.
We regularly appear in local publications
Photography
Presenting your home at it’s very best begins with using the right equipment. A simple point and shoot camera may be ok for holiday snaps, but when it come to giving potential buyers an impression of your home, they unfortunately fall somewhat short of perfection. That is why we use a high resolution Fujifilm digital camera.
By using the right camera we are able to make the most of all light conditions, and give a warmth, depth and vibrancy to our images, meaning that buyers instantly get a good feel for your home, and our photographers are highly skilled in capturing the best possible imagery.
We also take the time to compose each picture, trying to leave out dustbins, tea towels and laundry. When you look at pictures on some agents websites and you see that they haven’t taken the time to get the photographs right, it always makes people wonder how much they value each instruction.
Floorplans
By using floorplans for our properties we find that buyers are able to get a feel for the layout of your home before they come to view it much better than if it is simply described in words. This means less time wasted showing people round who really aren’t interested. This frees up more time to spend on the people who are interested in your property and enabling us to book quality viewing appointments and achieve better offers.
Floorplans are provided FREE OF CHARGE to anyone using our recommended Energy Perfomance Certificate supplier.
Magazines
All our properties feature in our glossy magazines. These are unique to Elephant & Castle in the Coventry area. The magazines are published every 6 weeks and are distributed not only throughout Coventry, but also Warwickshire, Shropshire, Derbyshire, Leicestershire, Rutland, Lincolnshire, Nottinghamshire, Staffordshire, West Midlands, Worcestershire, Northamptonshire, Oxfordshire and Gloucestershire.
These magazines are an eye catching way of getting your property in front of buyers from all over the heart of England and many of our “Out of Area” enquiries come from these.
To view our latest magazine click HERE. (opens in new window)
Press Advertising
Our Orange & Black adverts in the Coventry & Warwickshire Telegraphs’ Homeseekers pull out is frequently praised by buyers as eye catching and a refreshing break from the page after page of similar looking monotony that can often be the appearance of estate agents marketing.
By using different size boxes and expert photography we are able to create an advert that really stands out from the crowd, meaning more enquiries for your home and a better chance of achieving a sale.
We have also been able to negotiate a special rate with the Coventry Telegraph and are able to offer our clients extra large, quarter page, adverts for their properties at a special rate.*
We also have a national property publicity department, and you can read more about that in the “In the press” section on the “About Us” menu.
*A small upfront cost is involved, ask for details.
Sales Particulars
Our property particulars are created using the latest in Graphic design packages, as we believe your home deserves to be presented to a higher standard than the “Microsoft Word” format which appears to be the norm among many agents. By taking the time to create a quality document, it stands out from the pile of papers that many buyers face when collecting details.
We also have our own in house design and print studio so we are able to produce professionally printed sales particulars on heavier and glossy paper, which again will further enhance the appearance and presentation of your home. If you would like your details produced this way ask our valuer about our special rates for this service.
For Sale Signage
As you drive around an area, you may notice for sale boards. These are a popular and effective way of bringing your property to the attention of buyers looking in a particular location. Indeed many buyers will spend a day or so driving around an area that they like looking for these notices.
With that in mind, it is amazing how many agents choose to use colours which blend into the background so much. Greens, blacks, greys and blues are very easy to miss as they tend to be camouflaged by hedges and other background colours.
Our for sale board are bright orange and really stand out in all locations, meaning that they are easy to spot as you pass them.
When selling a property, don’t forget the huge difference a 24 hour salesman standing outside your home can make.



